It depends on the Goals that you want to achieve and the package that you've chosen.
Let's say your Goal is to have 10,000 Website Visitors in the next 12 months.
We do the keyword research first.
See the image below for a sample keyword research.
You can see the keyword "used car dealership" in the city "New York" which has over 9000 searches per month. If we could help you rank any where on the first page, we are more likely to get around 500 visitors on your website from this keyword only.
What if we rank you for keywords like "cars for sale" which has over 47,200 searches, "used cars" which has over 46,500 searches, and "used cars for sale" which has over 29,000 searches?
We often pick long tail keywords to help you rank faster.
If you would like to add more keywords to your SEO strategy, upgrade your package.
If you have more questions do not hesitate to write to us at support@dealersmatrix.com.
We'd be glad to answer any questions that you might have.
We hope this helps!